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The Three Pillars of Branding

September 04, 20231 min read

“There are three Pillars of effective branding: Authority, Authenticity, and Connection.” - Alyssa McGrew

Welcome to the blog! The purpose of this blog is to give you some real-life, practical strategies for increasing your revenues without increasing your work hours. 

So, let's start with the most important thing.  Like pretty much ever, when it comes to your business.

 I'm talking about the 3 pillars of branding.  


The three pillars of great branding are Authority, Authenticity and connection.  Discover how to use them to grow your business.

  • Authority

  • Authenticity

  • Connection

Here's how important these three pillars are: If you master them, you become irresistible.


 Should I repeat that, or did you catch it the first time?  

 Want to stand out, make marketing easy, and grow your business with WAY less effort?  Master the pillars.

 In my next post, we're going to dive into what each of those means, and how to start implementing them and seeing progress in your business immediately!

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